Are you looking for the best e-commerce platform to design your online store appealing? Are you curious about which e-commerce software will benefit your business? Or which e-commerce system has the power to efficiently handle the store tasks? The one-word answer is “WooCommerce”. Yes, WooCommerce is a sufficient solution for most e-commerce retailers.
E-commerce software is the best way to manage the inventory, payment process, tax calculations and sell the products on a worldwide level. One big reason for successful online stores is always the support of user-friendly e-commerce software. WooCommerce has all the features which make it perfect software for both retailers and customers. There are multiple e-commerce websites developing software that are providing services on the internet. The two popular e-commerce platforms are WooCommerce and Shopify.
It always stays under discussion on which e-commerce site is best. WooCommerce vs Shopify war always stays in the online market. WooCommerce is open source e-commerce plugin processing under WordPress since 2011 and Shopify is providing its website development services from 2004.
In 2020, there are over 3,876,748 websites using WooCommerce globally. 22% of the top 1 million websites are using it due to its extraordinary features. In the world 26% online stores are using WooCommerce and 21% online stores are using Shopify and then come rest competitors.
Disconnect Porter and York, The Untold Wish, Belle & the Brave, Forage and Graze, Root Science, J. Hornig and Tom Chalky are the popular websites that are built with WooCommerce. Till January 2020 over 82 million WooCommerce downloads were recorded. WooCommerce market share is growing at a good speed of 13% that makes it ahead of the competitors Shopify, Magento, Squarespace, WixStore, Weebly eCommerce, SAP Commerce Cloud and MonsterCommerce, etc.
There are many reasons due to which online product sellers love WooCommerce:
- Free installation and activation
- SEO friendly
- Automatic tax calculation
- Fast reach to new customers
- No monthly cost for running an online store
- Simple to use for the owner
- Provide store data security
- Increase sales opportunities
- Includes a wide range of analytical tool
- Provides privacy of client information
- Have multiple payment gateways
- Easily manage customers’ orders
- Offers thousands of unique plugins
- Enhance customer buying experience
- Make a professional and secure website
- Easy to use for non-tech entrepreneurs
- Efficiently integrates with social media sites
- Manageable product adding & removing
- Offers additional flexibility and modulation
- Product selling is possible anywhere and anytime
- Trouble-free products and inventory management
- If you are in the decision phase of choosing e-commerce building software then let’s look at what are the features which make WooCommerce better than Shopify.
Cheaper Fee and Easy Setup
The top reason that makes WooCommerce’s first choice of most online store runners is that WooCommerce is less expensive. It is free to download and install. Usually, other software fees are very costly which makes it hard for the businessman to manage on an annual basis.
Shopify per month’s basic cost is $29 and the main plan cost is $79 to $299 which generates large fees for the store owner at the end of the year. On the other hand, WooCommerce charges only $9 per year for the domain. WooCommerce minimum year startup cost is up to $200 and the startup cost of Shopify is up to $348. WooCommerce is cheaper than other e-commerce platforms that make it better than its competitors
It is very simple to set up a store by using WooCommerce. You can log in to WordPress and find the WooCommerce plugin under it. It has less complicated settings. Whereas in Shopify you have to purchase a plan.
Unlimited Customization
WooCommerce offers user-friendly, smooth and limitless customizations. There is a wide range of stunning design options available. Store owners can design a product/services website the way you want. There are 950+ plugins, 1300+ themes, and 400+ extension options present on WordPress which make it the world’s most customizable ecommerce platform.
There are plenty of benefits of WooCommerce. The site owner can upload a logo, create a business tagline, choose a color that represents the brand, apply any theme, design home page, upload product pictures & description, checkout, flexible billing, tax, shipment, and checkout, etc. Online store owners can rearrange any element on the web-store easily. With WooCommerce an owner can sell both physical and digital products.
WooCommerce customization services make an understandable user experience. It offers simple options for store editing, product adding and product tracing which makes efficient store management. If someone is planning a new e-commerce business then WooCommerce has very smooth setup and modification settings. It also has several free and unpaid customized product add-ons which makes it far better than Shopify.
Plugins to extend the functionalities
Another important feature of WordPress, which separates it from the other platforms, is the strong community behind it and the wide range of plugins at disposal. The plugins or extensions are so useful that it can be used to enhance any functionality that is not part of the default Woocommerce package with a simple one-click installation. There are thousands of plugins and most of them are free to. Some plugins have premium versions with even more features than in the free version. For example, if you want to edit the default checkout page in Woocommerce, you could do that using many free plugins like Woocommerce checkout field editor plugin. This is a completely free plugin which helps to edit the Chekoutfield easily. Anyhow if you need an advanced version of this, a premium plugin of this Woocommerce checkout manager is available at a very affordable price. In short, within one click you activate new functionalities in your website, without getting into any sort of hassles of coding and testing.
Multiple Languages and Currencies Feature
Another thing that makes WooCommerce better than Shopify is its website development in multiple languages and currencies. WooCommerce is a supporting website in 56 languages and Shopify can translate stores into only 20 languages.
To expand business the e-commerce store owner always looks for a platform that can build a website in multiple languages and currencies. With the help of WooCommerce, you can develop a website for any country in which you want to deliver products
Through WoCommerce multiple currency web stores offer its buyers to submit payments in multiple currencies like Dollars, Euro, Pound, Yen, and Rupees, etc. WooCommerce is integrated with 130+ payment gateways like AmazonPay, ApplePay, Stripe PayPal and Square, etc.
Website in more than one language and payment currencies helps is reaching overseas clients as well. Due to this extraordinary feature site owners can expand the business and engage a huge number of customers.
Better SEO Opportunities
The marketing of an e-commerce website is much better with WooCommerce. It provides convenient Search Engine Optimization (SEO) opportunities than other e-commerce software. It provides excellent facilities to rank better on Google. Yoast WooCommerce SEO plugin can help in ranking your online store in Bing, Yahoo, and Google.
In online marketing, to improve WooCommerce SEO always add a description with the product, optimize page title, use keywords, make navigation of site simple, make short URL, and avoid writing duplicate content.
Ending Remarks
There is no doubt WooCommerce is offering the best services to its customers. Its plugin add-ons, themes, templates and extensions make it better than its customers. The future of your website is very bright with it.